PERFORMER’S EDGE
Elite performance and business training for young professionals.
I help artists become elite performers and business people.
I have taught over 100,000 students over the past 20+ years. Now, my focus as a performing arts and business coach is to help dedicated performing arts students ages 15-25 to develop elite performance skills, and include parents and teachers to join along as they gain business education, learn how to build a professional network, and book their first or biggest professional job yet!
They achieve this with the benefit of having an industry professional guide them and the relief of knowing they are not doing it alone.
Transform from a talented performer with dreams into a confident, self-assured artist with a clear roadmap, ready to navigate the entertainment industry and fulfill your dreams of captivating audiences on Broadway, television, or film.
MEET YOUR COACH
Seth has performed alongside some of the world’s most well known artists including Madonna’s “Reinvention Tour,” Jennifer Lopez’s “Brave” European Tour, Mariah Carey, Ne-Yo, A Tribe Called Quest, The Roots, Black Eyed Peas, Jennifer Hudson, and Jay-Z. His screen credits include the In the Heights film, directed by Jon Chu, as well as the Sex and the City movie, Music and Lyrics By, and Friends with Benefits.
He took over the role of Marquis de Lafayette/Thomas Jefferson in the 11-time Tony Award-winning phenomenon “Hamilton” after previously being part of its Original Broadway Cast. He was also an Original Broadway Cast member of the 4-time Tony Award-winning musical “In the Heights”, where he originated the role of Graffiti Pete. Additionally, he was part of the original cast of the Tony-nominated revival of “Sweet Charity”.
As a choreographer, he has worked on projects such as Bull on CBS, the Nickelodeon Kids’ Choice Awards, and major brands including Anheuser-Busch and Coinbase. As a dance educator he has held master classes at universities all over the US including US, Japan, Australia, as well as private institutions and conventions over the last 20 years. He is dedicated to giving students tools to succeed in the entertainment industry.
ONE-ON-ONE COACHING
LIMITED TO ONLY 10 STUDENTS PER MONTH
ONE MONTH
Our calls include assessment, goal setting, strategy, coaching and accountability.
(4) Monthly 1.5hr Coaching Calls
(6) hours total of Personalized Support
$1,500
(30% deposit required)
THREE MONTH
Our calls include assessment, goal setting, strategy, coaching and accountability.
(4) Monthly 1.5hr Coaching Calls
(18) hours total of Personalized Support
$4,000
(30% deposit required)
TOPICS WE CAN COVER
ELITE PERFORMANCE SKILLS
Elite performance skills are techniques and practices to excel in auditions and performances. It is about sustaining energy over time while engaging the audience with intention, knowing the depth of your character, playing to both personal strengths and weaknesses, story dynamics, and mastering when to blend in or stand out.
FINANCIAL PLANNING
Guidance on managing finances during high and low seasons, understanding contracts, making investments, and planning for a sustainable career.
BUSINESS NETWORKING
Strategies to build and maintain a strong network within the entertainment industry, including agents, casting, and creatives. This includes an understanding of social media branding and networking.
MINDSET & WELLNESS
A strong mindset is key to longevity in performance—auditions are about authenticity, not perfection, and one “yes” can change everything, so stay ready, confident, and full of grace.
Wellness means visualizing your dream, navigating the ups and downs with emotional resilience, and grounding yourself beyond the stage, even when dealing with difficult castmates or the challenges of the industry.
BOOK YOUR COACHING DISCOVERY CALL
If you're a talented performer ready to fulfill your dreams of captivating audiences on Broadway, television, or film — and want a clear, actionable roadmap to navigate the entertainment industry — I'd love to work with you! Students under the age of 18 MUST have a parent or guardian on all calls.
PRESALE NOW OPEN!
PERFORMER’S EDGE ONLINE COURSE
The Performer’s Edge online course is a powerful self-paced program designed for aspiring performers ages 15–25 who are ready to take their talent to the next level. Whether your dream is Broadway, television, or film, this course bridges the gap between raw talent and professional success.
Perfect for those who aren’t quite ready for one-on-one coaching, this course offers a solid foundation to build the confidence, clarity, and mindset of an elite artist. By the end of the program, you’ll move from hopeful dreamer to empowered performer—ready to own the stage and navigate the entertainment industry with purpose and direction.
Course access begins late September.
Pre-order now to reserve your spot!